Content Categories on Twitch
Whether you stream painting, music, cooking, outdoor hikes, or gameplay, we’ve got you covered. The opportunities to create on Twitch are endless, spanning creative arts, real-life adventures, educational content, and entertainment. It’s up to you to decide which category and what you will stream as you let your interests and personality guide the way.
Popular Categories
Twitch’s most popular category is Just Chatting, where you can talk, react, and spend time with your community. The next most viewed categories are a variety of popular games. Category popularity on Twitch fluctuates throughout the day, month, and year, so it’s important to choose a category that suits you and your style best.

Choosing a Category
Choose a category that aligns with your stream identity and why viewers choose to watch you. A single show can span more than one category. You may start your stream catching up with chat in Just Chatting before playing a game, or switch games as you go. The category and Tags can be updated as they change throughout your show. Learn more about different categories through your Twitch Analytics on your Creator Dashboard.
Content Classification
You can stream whatever you and your communities are passionate about, within our Community Guidelines . Content classification labels are required when indicating if a stream contains mature themes related to: Mature-rated Games; Sexual Themes; Drugs, Intoxication, or Excessive Tobacco Use; Violent and Graphic Depictions; Significant Profanity or Vulgarity; or Gambling. This also includes content from their co-hosts or invited guests. Content classification labels help viewers make informed choices about the content they watch, and also help streamers attract viewers who are more likely to be a good fit for their community.
Creator Clubs
The Creator Clubs Program is geared around helping streamers find communities around their shared interests. The goal is to help connect like-minded creators in order to deepen their sense of belonging, help them access new, shared audiences, and find new ways to succeed on Twitch, together.
Creator Club applicants must be 18 years old or older, an Affiliate or Partner on Twitch, be in good standing, and actively streamed content relevant to the preferred Club within the last 3 months.
Creatives have long made Twitch their canvas and we’re happy to offer them a close-knit community with the Artists and Makers Club. Any and all crafts, physical and digital, are welcomed. Share your projects and find the advice to help make your hobby and passion grow! Apply here! | |
Streamers who love to stay on task will find that the Co-working and Coding Club a productive use of their time. Finish sending those emails and getting through your language flash cards because this Club has you covered! The community in the Co-working and Coding Club will keep you company and provide the accountability buddy you never knew you needed. Apply here! | |
The DJ Club is where you’ll find fellow turntable enthusiasts jamming to the same beat! Whether you spin on vinyls, decks, or use an app, the DJ Club helps you find other DJs who stream on Twitch. You can share setup tips, viewer engagement strategies, and talk about your favorite tracks. Remember to opt your channel into the DJ Program prior to applying. Apply here! | |
Hungry to share recipes, techniques, and stream setups? The Food & Drink club combines the passion of streaming and the love of cooking and mixology. Spice up your streams by connecting with others in this vibrant community. Apply here! | |
IRL streamers are always out and about, touching grass (literally!). But when they’re done with their streams, the IRL Club offers a community where they can connect with other adventurers. Here you can discuss your newest hardware upgrade, travel recommendations and potentially meet your next travel buddy. Apply here! | |
Singing, producing, and playing an instrument are just a few ways Music Club members express themselves on Twitch. Nerd out with your fellow musicians as you swap stories and advice about all the behind-the-scenes magic that takes place to make your Music streams take center stage. Apply here! | |
Online entertainment has entered its VTuber era, where streamers are using virtual avatars to represent themselves on stream. The possibilities are endless and so are all the questions! Collaborate with other VTubers to tackle all the software and hardware questions to make your avatar come to life…and maybe find your next collaboration, too! Apply here! |