Thanks to each and every member of the Twitch community, 2014 was a truly epic year. As we approach our 4th anniversary, we reflect on the year past. It was the year Twitch played Pokémon, broke 100M unique monthly viewers, and built mobile and console apps worthy of Twitch users everywhere. But that’s just a start, and we’re not resting on our laurels. Together, we made 2014 a year to remember. Let’s do it again in 2015.
In order to unite even more gamers around the globe, we partnered hundreds of new broadcasters from international locales, expanded our global partnerships team, promoted more localized content, upgraded our platform with more capacity, and added features to level both the playing and spectating field.
Twitch is a global phenomenon. Viewership on Twitch has grown worldwide, and we stepped up our infrastructure to match.
Based on 2014, Q4 data
We won’t rest until Twitch is everywhere you are. Now including:
Xbox One joined PlayStation 4 with direct-from-console broadcasting. iOS soon followed with Gameloft’s Asphalt 8: Airborne, Heroes of Order & Chaos, TouchFish, Star Admiral, and many more. NVIDIA jumped in with broadcasting from the NVIDIA SHIELD tablet so that you could broadcast your favorite Android games.
Broadcasters can now host viewing parties of other streams on their channels. This feature is a great way for new channels and their visitors to benefit from the support of other communities! More info
When you’re watching YouTube videos of your favorite broadcasters, a pop-up will tell you when they go live on Twitch. More info
Our community loves to support their favorite broadcasters, so we introduced another way to put money in the pockets of these magic makers. Through a partnership with Teespring, hundreds of our partners have been able to sell shirts via the Twitch store with their own custom designs. View the store
Partnering with Xsolla added hundreds of ways to pay for Twitch Turbo and your favorite channel subscriptions.
Thanks to our new BFF relationship with Amazon, Partners are now eligible to earn a commission on all Amazon US purchases.
Every game and genre on Twitch has a community, and each community makes magic happen on Twitch. Here’s a look at some of the most spectacular community moments from 2014.
Twitch has become the go-to platform for gamers to raise money for a bunch of great causes with over $10.5 million raised in 2014. This amount is more than was raised in the first 3 years of Twitch combined!
February 12, 2014 was gonna be just another day at Twitch HQ. In the wee hours when only gamers are awake, we were alerted to a broadcast where people in chat could control a game of Pokémon Red. We gave it some promotion and watched it climb: 500 viewers, 1k, 10k, 50k, 100k! The channel got so big and the chat so active that we had to rethink our chat system. #Kappa
16 days, 7 hours, 45 minutes, and 30 seconds later, TwitchPlaysPokemon completed its first game. In addition to milestone-setting statistics, it had birthed a community bigger than the game itself. Members of this collective created memes, art, music, mythology, parodies, homages―anything and everything to express their love of TPP.
The impact of a chat-controlled game has resonated ever since.
Whether it’s games or contests or personalities, we bring it all to you.
This group of veterans broadcasted vanilla and modded servers, and frequent large group events.
The community had a tremendous 2014 with prosperous charity drives, rising stars, and new records.
Through Twitch, many heroes have shown their talent, deck technology, and competitive events.
The FGC kicked into high gear in 2014 with a bigger global and console presence than ever before.
A panel where Twitch shares best practices and platform updates with the community and then opens the floor up to a lengthy Q&A from the audience. Attendees are encouraged to ask questions and make suggestions they would like to see us implement.
This is our show which airs every Friday at 1pm PST on twitch.tv/twitch where we spotlight upcoming great content on our site, including charity events, broadcasters in the news, favorite channels, and new platform features.
Esports has gone through several boom-and-bust cycles throughout the last two decades, but the upswing that began in 2010 with the launch of StarCraft II, Street Fighter IV, League of Legends, and Dota 2 has proven that esports is here to stay. This trend is best illustrated by the “stadium-ification” of esports.
Madison Square Garden, SAP Center at San Jose, and Key Arena were among the US stadiums that hosted esports events broadcast on Twitch, with the League of Legends World Championship in Korea taking the crown as the largest esports event ever.
Twitch delved into Music and Movies in 2014, from exclusive live concerts to video game documentaries. In addition to 10 documentaries being aired—7 of which were world premieres—it turns out Twitch chat is also a killer dance party!
Given the growth of the company, 2014 was a busy year for the Twitch Media Group, our in-house sales team. Game publishers (EA, Ubisoft, Playstation, Microsoft, Nintendo, Bethesda, Blizzard), tech brands (Alienware, Android, Chromecast, Sony Mobile, Turtle Beach), mobile carriers (T-Mobile), entertainment companies (FOX, Lionsgate, Paramount, Sony Pictures, Universal Pictures, Warner Bros., Netflix, YouTube), TV networks (CW, FX, Fox), food and beverage brands (Coke, Mountain Dew, Doritos, Pizza Hut, Red Bull, Taco Bell), apparel companies (Foot Locker, Gildan), and even consumer goods (Kellogg's, Old Spice) worked with Twitch to grow their presence among the cord-cutting crowd.
To better illustrate our users, we commissioned an extensive study on the nature of gamers by Neil Howe, today’s leading researcher on Millennials (he even coined the word!). And what did he discover? Contrary to traditional stereotypes, gamers are more social, family-oriented, educated, optimistic, successful, and socially conscious than their non-gamer counterparts.
Check out our trophy case. We built some extra shelves and have our sights set on filling them. Keeps us hungry!
1st from official judges and 3rd People's Choice in the Games-Related category Read More
Most concurrent viewers for a gaming livestreaming service (826,778 viewers) Read More
Time Magazine Top 50 Websites Read More
Company of the Year Read More
Twitch Plays Pokémon wins Best Fan Creation Read More
Hottest Video Platform Read More
It’s enormously gratifying to see how the community has grown from its humble beginnings in June of 2011. Together, we’ve created a very special place and whether you count yourself among our viewers, broadcasters or Partners, thank you again for an amazing 2014!
Minutes Watched per Month
Unique Viewers per Month
Unique Broadcasters per Month
Total Videos Broadcast per Month
Total Partnered Channels
Peak Concurrent Viewers in 2014